Privacy Policy
Last updated: October 10, 2025
What We Collect
When you interact with DealSmart AI through a participating dealership, we collect information necessary to facilitate your communication. This includes your name, email address, phone number, communication history, vehicle interests, and preferred contact methods. We also collect device information such as browser type, operating system, and IP address, along with usage data including pages visited, features used, and interaction timestamps. If you submit a form on our website, we collect the information you provide including your dealership name, role, and any messages you include.
How We Use It
We use your information to facilitate communication between you and participating dealerships, provide AI-assisted responses to your inquiries, schedule and manage appointments on your behalf, send service reminders and follow-up communications, improve the accuracy and quality of our AI models, analyze usage patterns to enhance our platform, prevent fraud and ensure platform security, and comply with legal obligations including TCPA regulations. We do not use your personal information for purposes unrelated to the dealership services you have engaged with.
Who We Share With
We share your information with the participating dealerships you communicate with, as they are the primary recipients of your inquiries. We also share data with service providers who help us operate our platform, including cloud hosting providers, communication services, and analytics tools. These providers are contractually obligated to protect your data. We may disclose information to legal authorities when required by law, regulation, or legal process. We do not sell, rent, or trade your personal information to third parties for their marketing purposes under any circumstances.
Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes described in this policy. Communication records are retained for the duration required by applicable regulations, typically no longer than three years. You may request deletion of your data at any time, and we will process your request within thirty days unless legal obligations require us to retain certain records.
Your Rights
You have the right to access, correct, or delete your personal data at any time. If you are a California resident, you have additional rights under the California Consumer Privacy Act, including the right to know what data we collect, the right to request deletion, and the right to opt out of the sale of personal information. To opt out of marketing communications, reply STOP to any text message or click the unsubscribe link in any email. Contact privacy@dealsmartai.com to exercise any of your data rights, and we will respond within the timeframe required by applicable law.
Security
We implement industry-standard security measures to protect your personal information, including encryption in transit and at rest, strict access controls, regular security assessments, and continuous monitoring for unauthorized access. Your data is logically isolated and never mixed across dealership clients. While no method of electronic transmission or storage is completely secure, we take every reasonable precaution to safeguard your information from unauthorized access, alteration, or destruction.
Changes to This Policy
We may update this privacy policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by posting the updated policy on this page with a revised effective date. We encourage you to review this policy periodically.
Contact
If you have questions about this privacy policy or wish to exercise your data rights, contact us at privacy@dealsmartai.com. You may also write to us at DealSmart AI, Attn: Privacy, with your specific request and we will respond promptly.